Growth Strategy & Consulting
CMO-level counsel before a dollar is spent.
Market & channel analysis- Budget modeling & forecasting
- Campaign & funnel architecture
- RFP / white-label partnership support
For leaders who know something has to change — but not what
You don't need a bigger team. You need the operator who's already made your next move — a hundred times.
Growth has stalled, the dashboard's a blur, and every agency pitch sounds the same. The missing ingredient isn't effort or budget — it's someone who's been here before. For 25+ years, I have.
30 minutes. Your numbers, my read, zero obligation. If I'm not the answer, I'll tell you who is.
- Senior operator on every engagement
- Full-funnel paid media, measured daily
- AI decoded for your marketing team
- Transparent KPI & ROAS reporting
The Field Record
- 25+years of customer acquisition expertise
- 120+public companies served at Canada's #1 IR firm
- $150Mdirect-marketing operation — built its digital division
- 600+acquisition specialists in that operation
- VPseats held at publicly traded companies
25+Years in the seat
About the Founder
Senior expertise.
Not an account team.
Before I ever advised a client, I held the senior seats myself: digital leadership at Canada's #1 investor relations firm, VP at a publicly traded media company, and architect of the digital acquisition division inside a nine-figure direct-marketing operation.
When you engage Twenty One Ton, there are no handoffs to juniors and no agency layers — one operator who has built the funnels, bought the media, and answered to the board, embedded in your team.
2001founded — every era of the commercial internet since
100sof websites & campaigns delivered across 7 industries
The Thesis
You don't need a bigger team. You need a tactician.
Growth stalls for one reason more than any other: nobody in the room has been here before. Twenty One Ton exists to fix exactly that.
When to deploy
- Revenue has plateaued — and nobody can say precisely why
- Serious spend is coming: ads, a rebuild, a launch
- A capable team that lacks senior direction in-house
- An agency underperforming — you need to know what good looks like
"That's not a team you hire. It's a tactician you deploy — inside your team, on your mission, starting now."
— The Twenty One Ton operating model
What We Do
Three ways I take the ground.
Paid Media & Acquisition
Full-service ad ops, measured daily.
- Google, Meta, YouTube, Amazon, TikTok, LinkedIn & DSP
- Full-funnel builds: prospect → convert → retain
- Real-time monitoring & optimization
- Transparent KPI & ROAS reporting
AI & Automation
AI, decoded for your marketing team.
- AI-assisted creative production at scale
- Predictive media planning & forecasting
- Marketing automation & lifecycle systems
- AI enablement, training & workflow design
How I Work
Direct. Transparent. Accountable.
- 01
Diagnose
We start with your numbers: current performance, unit economics, goals. No discovery-phase theatre.
- 02
Design
Strategy, channels & creative approach — documented, justified, and tied to your KPIs.
- 03
Deploy
Campaigns launch with full tracking in place. Nothing runs unmeasured.
- 04
Optimize
Daily monitoring, weekly analysis, monthly strategic review. You always know what every dollar returned.
"You cannot succeed at what you do not measure."
What Clients Say
Results they'll say on the record.
Twelve named CEOs and presidents stand behind this work. Use the arrows to hear from them — the full case studies live on the Work page.
"In only a few months we've already added over six figures in new sales."
Marco Acchione — President, 4LG Inc."Andrew created and managed our entire family of websites."
Gord Poland — CFO, ZoomerMedia
"When I started selling my products I was using in-store national distribution. With Andrew's help, I now sell more products on the internet than all stores combined — at more than double the profit."
Ready to grow?
Deploy the tactician.
30 minutes. Your numbers, my read, zero obligation. If I'm not the answer, I'll tell you who is.
Reach me directly(416) 697-2728
Send an emailinfo@twentyoneton.com
Toronto, CanadaServing North America